This website is intended for healthcare professionals

Media

A qualitative exploration of the media's influence on UK women's views of breastfeeding

Five main themes were identified that influenced women's perceptions of breastfeeding and their planned or actual behaviour: family influence, privacy, media as a double-edged sword, negative exposure...

What to expect when you're expecting? Representations of birth in British newspapers

Stories of childbirth make for engaging reading in newspapers, but to what effect on the future mothers who pick them up? Public scepticism over the values driving Britain's mass media has intensified...

Why choose British Journal of Midwifery?

BJM supports midwives by sharing expertise and advice to help you build confidence, grow professionally and improve care.

What's included

  • Evidence-based best practice

  • Peer-reviewed research

  • Practical guidance

  • CPD support

Subscriptions start:

From £12.75 GBP